Growth Marketing Lead
Sei Labs
Marketing & Communications, Sales & Business Development
Remote
Posted on Nov 30, 2024
Who We Are
At Sei Foundation, we are building the fastest layer 1 blockchain, designed for the decentralized economy of tomorrow. Sei is purpose-built to meet the unique demands of high-performance applications in DeFi, gaming, and beyond.
As a leading force in blockchain innovation, Sei Foundation is dedicated to expanding our ecosystem, empowering developers, and driving adoption. Our mission is to support sustainable growth and foster a dynamic, developer-centric community that pushes the boundaries of what’s possible in Web3.
About the Opportunity
We’re seeking a Growth Marketing Strategist to join our team and take a leading role in driving the growth of the Sei ecosystem. The ideal candidate will have a strong background in the blockchain space (crypto or Web3), with proven expertise in creating and executing impactful growth campaigns. You’ll identify strategic opportunities, build key partnerships, and craft compelling narratives that resonate with Sei’s community and stakeholders. If you’re passionate about blockchain technology and want to shape the future of decentralized ecosystems, this is your chance to make an impact.
Requirements
- Develop Ecosystem Marketing Strategies: Design and execute marketing strategies tailored to the Sei ecosystem, engaging developers, partners, and the broader community to drive adoption and brand visibility.
- Identify Collaboration Opportunities: Evaluate and build partnerships and co-marketing initiatives within the ecosystem to amplify Sei’s reach and solidify its position as the fastest layer 1 blockchain.
- Stay Updated on Industry Trends: Monitor emerging industry trends, narratives, and competitor activities to identify new opportunities for ecosystem growth and alignment with Sei’s vision.
- Content Development: Craft engaging and educational content, such as blog posts, articles, videos, and thought leadership pieces, to inspire and connect with the Sei community.
- Community & KOL Management: Cultivate relationships with key opinion leaders (KOLs), influencers, and stakeholders, strengthening Sei’s position as a trusted partner in the blockchain ecosystem.
- Cross-Functional Collaboration: Work closely with internal teams to ensure ecosystem marketing aligns with Sei’s broader goals and brand messaging.
Responsobilities
- Bachelor’s degree in marketing, business, or a related field.
- 5+ years of experience in marketing, with a focus on crypto, blockchain, or Web3.
- Deep understanding of blockchain ecosystem dynamics, including key stakeholders, trends, and opportunities.
- Strategic thinker with a proven ability to craft effective growth strategies in a fast-paced and evolving environment.
- Exceptional interpersonal skills with experience building strong relationships with partners, developers, and influencers.
- Creative and innovative mindset, with a track record of developing compelling marketing campaigns that resonate with diverse audiences.
- Excellent written and verbal communication skills to articulate complex ideas and drive engagement.
