Director of Growth Marketing
Polygon Labs
This job is no longer accepting applications
See open jobs at Polygon Labs.See open jobs similar to "Director of Growth Marketing" Blockchain Association.What you'll be doing
- Lead and support the execution of comprehensive growth marketing strategies with a strong focus on the current Web3 narratives and protocols.
- Create compelling stories and messages that resonate with our audience and supports our positioning.
- Collaborate with cross-functional teams including content, design, social, BD, and product.
- Conduct market research and market analysis to identify growth opportunities and develop actionable marketing campaigns to enhance our brand presence and market positioning.
- Work with ecosystem participants, KOLs and community members to support our campaigns and narratives.
- Utilize data analytics tools to track, measure, and analyze key performance indicators (KPIs), with a focus on brand sentiment and engagement.
- Collaborate with the product team to support our product launches and GTM strategy based on insights and market trends
Qualifications
- Proven experience (6+ years) in growth marketing or brand roles, preferably in a technology-driven company / Web3 space.
- Understanding in web3 / blockchain space.
- Strong understanding of branding, positioning and messaging, with a track record of successful product launches or growth initiatives.
- Demonstrated expertise in managing multi-channel marketing campaigns and collaborating with multiple stakeholders.
- Experience managing KOLs, influencers and relationships with other projects
- Experience leading a team of growth marketers.
- Strong project management skills, with the ability to prioritize and manage multiple projects simultaneously, delivering results within deadlines.
This job is no longer accepting applications
See open jobs at Polygon Labs.See open jobs similar to "Director of Growth Marketing" Blockchain Association.