Lifecycle Campaign Developer
Kraken
This job is no longer accepting applications
See open jobs at Kraken.See open jobs similar to "Lifecycle Campaign Developer" Blockchain Association.The Opportunity
- Build and deploy on messaging campaigns across email, push, and in-app (web/app) messages; as well as audience segments based on the business logic provided by requestors
- Implement copy and creative tests, and provide design and copywriting input ad-hoc to optimize engagement & conversion
- Collaborate with internal partners for QA and approvals - sending test emails/push to requestors and coordinating with product teams in designing and QA-ing in-app messages
- Attend team meetings to understand priorities and conduct campaign reviews with relevant stakeholders
- Apply learnings from historical campaigns and help ideate on campaign testing roadmap for each customer journey towards optimization based on campaign and business KPIs
Skills you should HODL
- 2-5 years of experience with ESP management required (Braze, Klaviyo, Iterable, etc.)
- Intermediate knowledge of HTML/CSS coding
- An understanding of performance metrics as well as business/marketing analytics
- Strong organization and project management skills
- Strong crypto conviction and familiarity with our product offerings
This job is no longer accepting applications
See open jobs at Kraken.See open jobs similar to "Lifecycle Campaign Developer" Blockchain Association.