Social Media Manager
GEODNET
About Us
GEODNET is deploying GNSS/GPS Reference Stations throughout the world. They are used to provide corrections to GNSS/GPS enabling cm accuracy for projects in construction, agriculture, transportation, and a growing number of applications. This accuracy is essential for greater efficiency in the use of the world’s resources. Currently more than 4000 stations are online and visible at https://console.geodnet.com/map.
Job Description
- Develop and execute comprehensive social media strategies to achieve business objectives.
- Create, curate, and manage all published content (images, video, written) across social media platforms, ensuring it aligns with brand messaging and voice.
- Manage day-to-day activities on social media platforms, including content scheduling, monitoring, responding to user comments, and engaging with the online community.
- Plan and execute social media campaigns, promotions, and contests to enhance brand visibility and user engagement.
- Stay informed about industry trends, social media best practices, and emerging platforms, providing recommendations for adoption where appropriate.
- Analyze social media metrics, track performance, and generate regular reports to measure the success of campaigns and overall social media presence.
- Collaborate with cross-functional teams, including marketing, design, and customer support, to ensure cohesive brand communication.
- Monitor social media trends, competitor activities, and audience preferences to identify opportunities for innovation.
Requirements
- Bachelor’s degree in Marketing, Communications, or related field.
- Proven experience as a Social Media Manager or similar role.
- Demonstrated expertise in managing and growing social media accounts across various platforms.
- Strong understanding of social media analytics tools and ability to interpret data to drive strategy.
- Excellent written and verbal communication skills.
- Creativity and proficiency in content creation, including graphic design and video editing skills.
- Ability to work in a fast-paced environment, multitask, and meet tight deadlines.
- Up-to-date knowledge of industry trends and best practices in social media.