Senior Product Manager - Exchange (Growth & UX)
Crypto.com
Product, Design, Sales & Business Development
Taipei City, Taiwan
Posted on Jan 22, 2025
Our Product Management team drives product initiatives from inception, roadmap prioritisation through to execution, makes impacts and launches products / features across our global footprint. We collaborate closely with engineers, designers, analysts, marketers, and other cross-functional team members to ship remarkable features and products.
About the role:We are looking for a Product Manager / Senior Product Manager to drive user acquisition and product growth initiatives from inception through execution. This is a unique opportunity for someone with vision to architect and manage an industry-changing platform that helps change the way we deal with money. You will be able to drive impact and launch products/features across our global footprint. You will collaborate closely with engineers, designers, analysts, marketers, and other cross-functional team members to ship remarkable features and products.
Job Responsibilities:
- Lead, plan, execute and maintain the Exchange’s Experience roadmap, focusing on:
- A. World-Class Leading User Experience:
- Build, iterate and optimize best-in-class trading onboarding workflows
- Be multi-channel capable - synergising mobile app and website experiences
- Establish a seamless onboarding and KYC experience, taking ownership of the Exchange retail, VIP and Institutional onboarding flow - unifying the experience where appropriate
- Build bridges to our other Crypto.com products to drive an effective connected experience across our product suite
- B. Data-Driven Decision Making:
- Setup event tracking to enable funnel analytics and CRM capabilities
- Create dashboard views to provide analytical insight on product performance
- C. Grow the Exchange:
- Strategise with Growth and CRM team to devise targeted retail campaigns for product success and improve conversion
- Feature and Product Definition:
- Define features and product outcomes by leading and actively documenting detailed product specifications and requirements (acceptance criteria)
- Weigh necessary trade-offs for optimal outcomes
- Collaboration with Feature Teams:
- Join forces with delivery management to optimise resource throughput
- Work closely with lead engineers to develop technical solutions
- Share guidance with QA engineers to ensure comprehensive test plans
- Own the Product:
- Co-manage the roadmap backlog, owning the product area you build with the team
- Own and ship products / features in a timely manner
- Dogfood your product / feature and find ways to improve on it
- Engagement with Business and Sales Teams:
- Facilitate user studies through client meetings and interviews for product feedback
- Iterate on feedback to ensure user needs are captured and prioritized appropriately
- Collaborate with Marketing, Growth and CRM teams to drive successful product adoption
- Market Awareness:
- Stay close to market and industry trends
- Cross-Functional Representation:
- Represent the domain in communications with cross-functional teams
Job Requirements:
- At least 5 years of product management experience, with a domain knowledge of Crypto trading / exchange platforms is preferred
- Minimum 2 years experience collaborating in Growth or CRM related initiatives
- A data-informed work style, viewed through a compassionate lens of the user
- A passion for building a low friction and efficient onboarding experience
- Flexible with working on non-onboarding Exchange related projects
- Experience shipping and iterating on successful Software or Financial products at scale
- Demonstrated leadership, taking initiative and producing results
- Positive, can-do attitude with the ability to connect well with Designers, Engineers, QA, Marketing, Growth, CRM, Compliance, Legal
- Overcommunicator; highlighting key information and being to the point
- Understanding of API usage
- Diligent and open to learning new things
- Bring humility to your work and how you work with others
- Good aptitude for understanding technical concepts and applying them is preferred
